Location: Odesa, Ukraine
Area: 380 sq.m.
Team: Ivanna Gaidarzhy, Sivak Dmytro, Sergey Molchanov
Year: 2025
Photo: Yevhen Karev
Pie Pie kids is a children’s clothing store. We took over a two-story space that used to be a restaurant. Some parts of the interior we simply refreshed, while others we redesigned from scratch.
One of the unique features of the space was the classical ceilings, parquet floors, and wall panels we inherited. This not only allowed us to make the project more sustainable — we aimed to preserve as much as possible — but also gave the store a softer, more charming character.We used ash veneer for all the furniture, tile for the floors, and paint for the walls.Since the store is filled with colorful merchandise, our challenge was to create an interior that could bring everything together in a coherent way. That’s why we chose to work with simple materials and colors: just wood, just tile and paint, just simple shapes.We also kept the old staircase, simply repainting it and cladding the railings with new wooden panels.
The area where people once smoked hookah on the veranda is now a space for selling children’s tableware and a fitting room.
Not every store offers a restroom for visitors — but because this is a children’s store, we included one, along with a child-height sink.There were also old doors leading to the storage area that are always closed, and a separate door to the restroom. We decided to visually distinguish them and highlight the restroom entrance.
The checkout counter was designed to be clearly visible from all parts of the hall. It’s soft, fabric-covered, and decorated with sewn-on pom-poms. At first, we thought about making the pom-poms removable as small souvenirs, but quickly realized we wouldn’t be able to keep up with replacements.When the space is filled with colorful items, there’s no point in trying to compete with them visually — but we allowed ourselves one exception: the checkout counter. After all, this is a children’s store, and childhood is about fun and joy.
In one of the halls, we inherited a marble floor, fireplace, and door from the former restaurant. We chose to keep them all and simply repaint them in our palette. This space now features clothing for moms rather than kids, so the interior feels more grown-up.
Located in a historic part of the city, we didn’t touch the facade — we just refreshed the paint, added signage, wall sconces, and a pair of eyes to the bushes.We bought the simplest string lights and turned them into little glowing eyes across the facade. Now the store is constantly watching the children walking by.
We only updated the old parquet, repainted the ceilings and walls, and added new decor — and in return, we got an entirely new world.
